Call Number (LC) Title Results
HF5415.17 .S74 2012 Anime's media mix : franchising toys and characters in Japan / 1
HF5415.17 .S74 2012eb Anime's media mix : franchising toys and characters in Japan / 2
HF5415.2 Marketing research: management and methods
Marketing research : measurement and method : a text with cases /
Data-driven marketing content : a practical guide /
Fandom analytics : creating and harnessing consumer and cultural passion /
Market engineering : insights from two decades of research on markets and information /
Review of Marketing Research, 6.
The handbook of mobile market research : tools and techniques for market researchers /
Understanding customer need /
International marketing research : a transformative approach /
Learning Google Analytics /
Using analytics to inform product design : product management core skills /
Marketing analytics beyond advertising : how right-brained marketers can master the numbers.
Marketing research for managers /
Marketing research : an Indian perspective /
The "Mobile You" breathalyzer /
Maria B. Designs (Pvt.) Ltd /
Rich's products and healthy eating consumers : corporate ethnographic techniques /
Key marketing metrics : the 50+ metrics every manager needs to know /
Microsoft Office : gaining insight into the life of a college student.
Market research toolbox : a concise guide for beginners /
Listening to the voice of the market : how to increase market share and satisfy current customers /
Marketing research and information
Copy, copy, copy how to do smarter marketing by using other peoples ideas /
Copy, copy, copy : how to do smarter marketing by using other peoples ideas /
MARKET RESEARCH IN PRACTICE an introduction to gaining greater market insight.
It's not the size of the data--it's how you use it : smarter marketing with analytics and dashboards /
Marketing analytics : a practical guide to real marketing science /
Artificial intelligence marketing and predicting consumer choice : an overview of tools and techniques /
Advanced customer analytics : targeting, valuing, segmenting and loyalty techniques /
Review of Marketing Research, 5.
Marketing Research.
Handbook of market research
Qualitative market research : a practitioner's and buyer's guide /
Collaborative research design working with business for meaningful findings /
Adaptability through dynamic capabilities how management can recognize opportunities and threats /
Koen Pauwels on how it's not the size of the data, it's how you use it /
Behavioural research for marketing : a practitioner's handbook /
El pronóstico de ventas en los negocios : modelos y aplicaciones /
From great to gone : why FMCG companies are losing the race for customers /
Übungen zur angewandten Marktforschung /
The Great Facilitator : Reflections on the Contributions of Joseph F. Hair, Jr. to Marketing and Business Research /
Data Mining and Market Intelligence for Optimal Marketing Returns.
Research for marketing decisions /
Applied conjoint analysis /
A concise guide to market research : the process, data, and methods using IBM SPSS statistics /
Artificial neural networks and structural equation modeling : marketing and consumer research applications /
Academy of Marketing Studies proceedings
Data collection and survey interviews : TNS BMRB.
Focus groups : Insight Consulting Group.
Journal of marketing research
Journal of global scholars of marketing science
Statistics for marketing and consumer research /
It's not the size of the data--it's how you use it smarter marketing with analytics and dashboards /
Artificial intelligence marketing and predicting consumer choice an overview of tools and techniques /
Quantitative marketing and economics
Journal of marketing analytics
Marketing analytics a practical guide to improving consumer insights using data techniques /
Qualitative Marketing Research : Understanding Consumer Behaviour.
Visual methods in marketing and consumer research /
Mind genomics : a guide to data-driven marketing strategy.
Marktforschung : Grundlagen und praktische Anwendungen /
Review of marketing research /
71
HF5415.2-.34 Formative Research in Social Marketing Innovative Methods to Gain Consumer Insights /
Segmentation in Social Marketing Process, Methods and Application /
2
HF5415.2-5415.34 Contemporary case studies on fashion production, marketing and operations
Marketing and American consumer culture : a cultural studies analysis /
2
HF5415.2 .A135 Bd.4 Ansätze zu einer Konsumsoziologie / 1
HF5415.2 .A14 Marketing research : private and public sector decisions / 1
HF5415.2 .A14 1998 Marketing research / 1
HF5415.2 .A182 Managing the marketing research function / 1
HF5415.2 .A2 Marketing and market research / 1
HF5415.2 .A22 Marketing and market research / 1
HF5415.2 .A23 2004eb Action research in marketing / 1
HF5415.2 .A244 1989 Fulfilling the promise of electronic single source data : a progress report : the organizational impact, case studies, results of the latest analysis : transcript proceedings, second annual ARF Single Source Data Workshop, the New York Hilton, June 22, 1989. 1
HF5415.2 .A25 Modern market research : a guide for business executives. 1
HF5415.2 .A266 Conference proceedings - Annual Advanced Research Techniques Forum. 1
HF5415.2 .A266a Conference proceedings - Annual Advanced Research Techniques Forum. 1
HF5415.2 .A3 Scientific marketing research / 1
HF5415.2 .A32 1990 Twentieth annual Albert Haring Symposium : April 5-7, 1990, Marketing Department, School of Business, Indiana University, Bloomington, IN 47405 / 1
HF5415.2 .A333 2018 Data mining and market intelligence : implications for decision making / 1
HF5415.2 .A335 2017 Alternative market research methods : market sensing / 1